I am delighted to reveal the results of Ti Sana 2016. Earlier this year we announced to the staff the business objectives and during the months we have noticed how the marketing plan developed in 2015 had been planned and implemented flawlessly. We have had a great year with a positive trend of 16% in terms of turnover and expected also in 2016 an extraordinary growth. Expectations were very optimistic, but certainly not so much as achieving a positive + 44% of sales in 2016 gives me a good impression of the future and demonstrated that the efforts are aiming in the right direction.
Much of the credit is of course for the people who work at Ti Sana every day with dedication and passion. I believe that continuity and hard work are at the base of the quality of all services that we offer at Ti Sana. We can’t certainly disregard the financial aspects and operational performance; we faced a period of changes that has allowed everyone to focus on what we believe in and the reasons we have built our business philosophy on. We have laid a solid foundation for an exciting future full of innovation. The staff at Ti Sana has been very responsive to all changes and the possibility to count on professionally trained people and humanly admirable gives me confidence.
Working with this team is exciting and I thought I needed to give an “injection” of fun to thank them for the commitment shown and maintain high motivation for 2017: for this Ti Sana, in January, will be off with the staff for two days in Barcelona, for a weekend full of fun! It will be a moment of leisure and team building at the same time, there will be challenges and moments of culture to be able to combine new knowledge with the healthy and light-hearted fun.
I am convinced that taking care of the staff is the first step to have satisfied customers and I have confirmation each time I check the latest reviews on our golden book at the front desk: one of the phrases that I find 99% of the time is “great staff, great people, thank you for taking care of me”. For me it is enough, I want nothing more from this team.
2017 will be an even more exciting year, we have introduced innovations in almost all departments; Ti Sana wants more and more to become a benchmark in the field of prevention and the recent recognition by the Medical Travel Association has given us even more consciousness about how much the details we are constantly trimming, from F&B to physical activities to spa treatments, are so important to keep satisfying cutomers’ expectations and deliver the “wow” factor that we aim to distinguish ourselves.